Curating elevated global sound experiences across Europe.
We connect culture, community, and nightlife into one traveling festival ecosystem.

SPONSOR DECK 2026

the Borderless Afro-Diasporic Experience

A New Global Music & Culture Movement

Global nightlife and festival culture increasingly favors community-led, culture-forward experiences over mass-market programming. Afro-diasporic sound sits at the center of this shift, influencing music, fashion, and nightlife globally yet remains under-served by scalable, high-quality platforms.


Our objective is to establish Nuvé as a traveling cultural movement, not a one-off event.

VISION

Nuvé exists to fix what modern nightlife has become.

We are moving away from passive experiences built around performers on stages and phones in the air. Away from bottle service culture where people stand, stare, and curate moments instead of living them.

Nuvé is designed for movement, connection, and presence. We create environments where strangers become community, where music is felt instead of filmed, and where the crowd is just as important as the DJ. Nuvé is not an ordinary festival.It is a return to what it was always supposed to be: people, rhythm, and real connection in the moment.

Our mission is to:

  • Produce high-quality cultural experiences

  • Platform emerging international artists and DJs

  • Cultivate community across borders

  • Redefine global nightlife through Afro-diasporic culture

Nuvé blends underground authenticity with premium production to create events that feel both intimate and international.

We are building:

  • A multi-city festival circuit

  • A global creative platform

  • Cultivated community across borders

  • A year-round system

By starting in Europe’s most vibrant cities, we cultivate demand, credibility, and community before expanding into the Americas.

TOUR 2026

tour 2026

FIVE CITIES

Stockholm, Sweden

Copenhagen, Denmark

Berlin, Germany

Amsterdam, Netherlands

London, UK

JUNE

JUNE

JULY

JULY

AUG

FIVE EVENTS

Each city is a major global music and nightlife hub with strong diaspora audiences and limited consistent cultural programming positioning Nuvé to deliver meaningful, repeatable experiences that build community and engagement.

Nuvé transforms local venues into connected cultural experiences while building a traveling audience that follows the movement from city to city.

PROJECTED TOTAL ATTENDANCE

3,000–5,000

AVERAGE ATTENDANCE PER CITY

600-1,000

Nuvé selects venues that reflect the soul of the brand: raw, industrial, energetic, and credible.

Capacity: 2,700

Capacity: 600
(main hall)

Industrial character, central location, perfect first-edition energy.

A sprawling, iconic venue ideal for a flagship launch event.

Intimate, high-energy underground space built for community.

Classic Berlin industrial aesthetic with flexible staging.

Capacity: 400

Capacity: 900

True underground warehouse culture with global credibility.

London
FOLD

Capacity: 600

These venues allow Nuvé to scale responsibly building demand, ensuring sellouts, and cultivating organic cultural relevance.

AUDIENCE

who we reach

Audience Profile

  • 18–40 (Europe)

  • 21- 40 (USA)

Ages:

Primary Demographic:

  • Urban

  • Culture-forward

  • Experience-driven

  • Music

  • Nightlife

  • Travel

  • Fashion

  • Creative culture

Interests:

  •  Local tastemakers

  • International travelers

  • Music enthusiasts

Audience Mix:

  • Hospitality

  • Beverage

  • Lifestyle

  • Travel

Spending Behavior:

Digital Reach

500K–900K+

Total Cross-Platform Reach

Average Campaign Impressions per City

150K–300K

Engagement Rate

4–8%

Community / Email Audience

25K–50K

Artist + Creator Amplification

 300K–700K+

TEAM

behind nuvÉ

Paul Dykes

Experiential Strategy & Global Programs Lead

Experiential architect and global travel operator with nearly a decade plus of experience designing and running international destination events. As the builder and operator behind Haywire Weekend, Paul led curated travel and cultural experiences across 20+ countries, serving over 3,000 patrons. His expertise in immersive event design, guest experience, and cross-border logistics supports Nuvé’s multi-city experiential model.

Responsibility
Experience design, destination programming, international event structure, and guest journey architecture.

Julian du Buclet

Founder & Creative Partnerships Lead

Brand architect and production-marketing specialist with a track record of building and scaling companies alongside executive leadership across the liquor, sports, and healthcare sectors. Julian leads creative strategy, content, and brand partnerships, translating cultural concepts into sponsor-ready platforms and high-impact experiences. His cross-industry execution background drives Nuvé’s positioning, partnerships, and market growth.

Responsibility
Creative direction, brand strategy, sponsor partnerships, and platform growth.

Dani Grandison

Multidisciplinary designer and visual strategist with extensive experience shaping brand narratives across digital, print, motion, and experiential platforms. Dani specializes in translating culture into cohesive visual systems that drive audience engagement and brand growth.

Marketing & Creative Direction

Responsibility
Brand identity, visual direction, and multi-channel marketing execution.

Antwane Ratliff

Operations and logistics strategist with a strong entrepreneurial background across multiple ventures. Antwane specializes in startup infrastructure, business systems, and operational execution at scale. His strength in process design, vendor coordination, and on-the-ground logistics ensures Nuvé events are efficiently built, staffed, and delivered across markets.

Operations & Systems Director

Responsibility
Operations, logistics, vendor management, and multi-city execution systems.

Michael Skolnick

Cultural Programming & Production Advisor

Cultural producer, filmmaker, and writer with deep experience at the intersection of music, media, and live experiences. Michael has produced major festivals with iHeartMedia and contributed to large-scale productions including Kanye West’s Sunday Service gatherings. His work bridges storytelling, artist relations, and cultural programming — bringing high-level creative vision and production credibility to Nuvé’s global event platform.

Responsibility
Operations, logistics, vendor management, and multi-city execution systems.

We seek partners who want to:

Connect authentically with Afro-diasporic audiences

Build cultural credibility in European markets

Integrate into high-energy, high-impact experiences

Grow alongside a new global festival brand

Nuvé offers sponsors direct access to engaged, trendsetting communities across multiple countries through one unified platform.

Categories

ALCOHOL + BEVERAGE

  • Exclusive pouring rights

  • Signature cocktails and curated menus

  • Branded bars and lounges

  • Sampling activations

  • Co-branded content series

  • Artist collaborations

  • Onsite product experiences

  • Digital and social amplification

Partnership opportunities include:

Our goal is to turn brands into cultural collaborators, not just logos on a flyer.

TRAVEL + MOBILITY

Partnerships can:

  • Increase inter-city travel

  • Promote cultural tourism

  • Connect diaspora communities

  • Encourage festival-driven destination travel

Similar to events like Fête de la Musique, Nuvé creates reasons to move across borders.

Opportunities to promote:

  • Safe travel behavior

  • Group planning

  • City navigation

  • Community-focused PSA campaigns

(continued)

Provide authentic touchpoints to encourage responsible travel and positive cultural exchange.

FASHION + LIFESTYLE

Collaborations include:

  • Limited-edition merch

  • Physical activations

  • Co-branded drops

  • Experiential installations

Nuvé collaborates with European artists and creators to develop people and brands into cultural collaborators, not just logos on a flyer.

How partners integrate:

  • Title sponsorship

  • Brand integrated into event identity

  • Long-term partnership visibility

NAMING RIGHTS

CONTENT PARTNERSHIPS

  • Docuseries

  • Tour life content

  • Behind-the-scenes storytelling

  • Social-first campaigns

  • Stage branding

  • Product placement

  • Co-branded activations

HEADLINE PLACEMENT

ONSITE DOMINANCE

  • Exclusive pouring rights

  • Experiential zones

  • Branded lounges

NUVÉ SPONSORSHIP MODEL

Nuvé operates on a two-tier sponsorship structure designed to support long-term growth while meeting sponsor expectations around clarity, deliverables, and visibility.

balanced risk clear value

Full-Tier Partners

  • Participation across Fashion/Lifestyle, Food & Beverage (CPG), and Travel & Mobility

  • Priority placement across events, content, and platform touchpoints

  • Strong visual and experiential presence

Customized / Evergreen Partners

  • Tailored integrations aligned to sponsor strengths

  • Platform-level exclusivity where applicable

  • Flexible deliverables without event-level brand lockout

This model avoids over-dependence on a single sponsor while preserving premium positioning.

MARKETING STRATEGY

All sponsor and event content is produced internally to protect cultural authenticity and narrative cohesion.

CREATIVE CONTROL AS ADVANTAGE

No stock or generic nightlife visuals

Consistent brand treatment across cities

Faster turnaround and lower production leakage

Assets designed for reuse across platforms

Content captured across pop-ups, tour stops, and partner activations builds a scalable library for reporting, social campaigns, and future pitches.

  • 5 City Recap Films

  • 75–125 Edited Photo Assets

  • 40–60 Sponsor-tagged Posts

  • Short-Form Video Cuts per City

  • Estimated Total Content Impressions: 2M–4M+

content & media output

  • On-site brand visibility across all 5 cities

  • Product placement & sampling integration

  • Co-branded digital content

  • Creator & artist mentions

  • QR / data capture activations

  • Category exclusivity available by partner tier

exposure opportunities

CAPITAL ALLOCATION

primary allocation buckets

Category

% Range

Purpose

DJs, artists, curators, cultural programming

Programming + Talent

Production + Venues

20-25%

20-30%

Sound, lighting, staging, space activation

Flights, housing, local transport, equipment

Travel + Logistics

10-15%

Media, creators, PR, documentation

Marketing + Content

10-15%

Insurance, legal, accounting, admin

Operations + Compliance

8-12%

Risk buffer and continuity planning

Contingency + Reserves

10-15%

  • Local Economic Contribution & Impact

  • Cultural Investment & Diaspora Development

  • Youth, Education & Career Pathways

  • Community Partnerships

  • Inclusive Economic Participation

  • Environmental & Social Responsibility

  • Impact Measurement & Reporting

  • Local To Global Cultural Bridge

  • Sponsor Value Proposition

Community Engagement + Economic Impact Framework

Sponsors gain

  • ESG-aligned partnerships

  • Community credibility

  • Cultural relevance

  • Workforce development impact

  • Global social footprint

CONTENT PRODUCTION

One direction every angle

Nuvé maintains one narrative across all sponsors and channels.
Activations and rollout ladder into a single cultural story rather than isolated brand moments.

Higher sponsor satisfaction

Reduced content redundancy

Sponsor activations

Stronger brand clarity

Messaging stays consistent across:

Live events

Social platforms

Increased audience trust and retention

PSAs and community messaging

THANK YOU

Nuvé is building a scalable cultural platform.

POSH is uniquely positioned to power that platform as the system that makes it possible.

THANK YOU